On the back of that success story, UX has become a big player in most leading businesses, changing the way they approach consumer and product strategy. As a Product Manager at JUST EAT with a UX background, I’m pleased to say we’re no different; putting a huge amount of effort into creating products and propositions that focus on the consumer and deliver an experience they’ll love — and keep coming back for.
In a world where fast results matter, it’s becoming harder than ever to secure and dedicate development time to pure ‘love’ features. In my experience, it happens at JUST EAT because it’s in the ethos of the company to say ‘we care about this’, and it has a significant impact on the product strategy as a result.